A few days back an obscenely fake looking video of what was rumored to be a private presentation of the Wii’s successor was floating around the internet like a plastic bag caught up in a heavy breeze. Unlike many other sites on the world wide web, we refused to air the video, because we knew it was bogus (the things people do for web traffic!). It wasn’t because we had a super secret inside source about the situation. It was because Nintendo took no action and the video stayed on YouTube without any issues. If it was real, Nintendo would’ve had the video pulled immediately. We also took into consideration that the video looked extremely fake.

As it turns out the forty seconds long, crookedly shot, soundless video was a student project. A group of marketing students were tasked with creating a viral video. This video managed to pull in over 500,000 views in a matter of days. This easily demonstrates how quickly the hype machine that is the internet truly works. We’d assume they all got A’s on this assignment, but you just never know. However this just goes to show you that video games and homework truly don’t mix. Hopefully people have learned a lesson with this one.